If sales is the engine of your business then marketing is the fuel. It is crucial that you track your marketing efforts for growth and success. Marketing Key Performance Indicators (KPIs) provide valuable insights into the effectiveness of your campaigns, helping you to make data-driven decisions that can enhance your strategies and boost your business… Continue reading The Importance of Marketing KPIs for eCommerce Businesses

We all know how important KPIs are. The are the guiding stars showing you the path to follow for commercial success. KPIs keep everyone from investors to employees aligned to the goals that work for the company’s growth. Sales KPIs are a group of KPIs that ensure your ecommerce business is generating long term sustainable… Continue reading 15 Sales KPI to Choose From For Your eCommerce Business

Imagine you’re a captain sailing the high seas. Your journey’s success hinges on various instruments on your ship, like the compass, speedometer, and radar. Each instrument provides critical information that helps you steer the ship in the right direction, avoid obstacles, and reach your destination safely. As an e-commerce startup, KPIs (Key Performance Indicators) are… Continue reading A Beginner’s Guide to KPIs for Your Startup